Brand Management

Unique Features

• Personalize your curriculum to match your goals
• Study in person on our beautiful campus in Boston—a global business hub with a diverse and vibrant culture
• Build confidence and skill through applied project work and real-world case studies—an experience-oriented approach that makes Northeastern University a global leader in education
• Receive expert guidance from the D’Amore-McKim Graduate Career Center
• Amplify your learning with experiential opportunities outside the classroom, such as DATA Club or IDEA, Northeastern’s student-led venture accelerator
• Lay the groundwork for a future MBA—you may be able to apply completed credits toward an eligible master’s degree at Northeastern

Program Objectives

By earning your Graduate Certificate in Brand Management, you’ll learn to develop a successful brand across multiple platforms and stay in step with a rapidly evolving digital marketplace. You’ll build a suite of skills from strategy, marketing, analytics, and finance, along with an entrepreneurial mindset and the confidence that can come only with experience.

This program is designed to be highly flexible and customizable. You can personalize your curriculum, choose from multiple class times, and explore opportunities outside the classroom that amplify your learning.

Career Outlook

As artificial intelligence and technology speed up the marketplace, learning new skills—and refreshing old ones—will be critical to advancing your career. Earning your Graduate Certificate in Brand Management equips you with specialized, up-to-the-moment knowledge that companies value and demonstrates your commitment to professional development. The strategic skills you’ll gain can help you plan, implement, and measure a successful brand in any market niche, potentially opening doorways to positions like account manager or coordinator.

Accreditation Information

Accredited by the Association to Advance Collegiate Schools of Business International—the highest standard of achievement for business schools worldwide.